May. 21, 2010 at 10:45am
It’s summertime, which means I switch to iced coffee. This morning, I stopped at a local Starbucks and noticed that they now offered these nifty BPA-free reusable versions of their iconic “cold-cup”, in the Venti size (because I like a lot of iced coffee…) I didn’t buy one (yet), but still, what a cool idea. This past holiday season, I purchased these lovely and durable porcelain “to-go” cups for myself and my friends, and I love ‘em! But since I’ve gone from hot to cold, the recent accumulation of plastic cups has been making me feel rather yuck. Come to find out that this little product innovation came from the “MyStarbucks” crowd-sourced innovation forum. How do you like that! Starbucks Venti To-Go Cold Cup Tumbler at StarbucksStore.com

It’s summertime, which means I switch to iced coffee. This morning, I stopped at a local Starbucks and noticed that they now offered these nifty BPA-free reusable versions of their iconic “cold-cup”, in the Venti size (because I like a lot of iced coffee…)

I didn’t buy one (yet), but still, what a cool idea. This past holiday season, I purchased these lovely and durable porcelain “to-go” cups for myself and my friends, and I love ‘em! But since I’ve gone from hot to cold, the recent accumulation of plastic cups has been making me feel rather yuck.

Come to find out that this little product innovation came from the “MyStarbucks” crowd-sourced innovation forum. How do you like that!

Starbucks Venti To-Go Cold Cup Tumbler at StarbucksStore.com